Semiotics of Baking

The mini-series “Semiotics of Baking” is a humorous, conceptual body of work which examines the relationship between the worldly boom of interest towards bread making and social restrictions during the lockdown months of Codiv-19 pandemic. Borrowing the visual language from “Semiotics of The Kitchen” (1975) by Martha Rosler, the images ironically imagine a parallel between the impossibility to express emotional and tactile needs to others, and the physicality of bread making as a way out to those feelings.